Ever walk down a long supermarket aisle, overwhelmed by tons of similar products but different brands? How about choosing a product that does not require much thinking? There is something…
Are you a business owner who wears multiple hats? One of your roles may be in marketing. If you are also having a tough time maintaining a consistent brand image…
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We all have our favourite colours. Believe it or not, colour can affect our mood. Remember how you were taught in school about cool and warm colours? In…
There is this common misconception that logo design and brand identity are the same. When a business or individual asks a designer to create a logo, they think that it…
As a business, we often create social media pages to grow our followers. And whenever we post content - whether it is a static image, short video, or reel, it…
Whenever we publish content on our website or social media, we hope that our viewers will click on the content and read what we wrote. We put an effort into…