Some studies suggest almost 34% of marketers on a global level doubt themselves when it comes to measuring social media ROI. In a world that is largely dominated by social media marketing, this poses a huge problem. If you don’t know how to measure ROI correctly, how can you be sure your social media marketing […]
How Can Businesses Build Their Online Presence During a Pandemic
The internet and social media are keeping us connected during the pandemic. More people are spending more time on their mobile phones and computers, especially in places that are still on community quarantine. While the use of social media was already high even before the coronavirus started, the number of downloads and usage has significantly […]
5 Fundamental Rules in Writing an Appealing Copy
Nowadays,copywriting services are considered essential for any online marketer. Their job’s primary purpose is to write copies that connect with their readers while describing a product or services and ultimately convince them to purchase it. Unfortunately, there are still businesses that think copywriting is an easy job. They would make a wordplay around their marketing […]
Email Marketing for Beginners
In a digital world where artificial intelligence, reels, and chatbots are the talk of the town, email seems to be a thing of the past. Still, marketers shouldn’t write off emails just yet. This form of marketing is still one of the best ways to build and promote any business. Now you may ask, why? […]
Instagram Live Rooms for Brand Growth
Did you know that Instagram has more than a billion active users? The number of users makes this social network the most engaging one in the world. Yet, it is incredibly hard for brands to stand out and reach larger audiences effectively. If you are looking for a way for your brand to become more […]
Why Businesses Need to Keep up on YouTube
YouTube has always been one of the top social media platforms people are using nowadays. Some are dependent on it for leisure and others for business purposes. Businesses use YouTube for branding, reach, engagement, conversion, and many other things. In fact, it is being used as a place to showcase a business through product reviews […]