One way for people to recognize your brand is through your logo. This helps your brand be remembered by your target audience. You may think logo designing is a simple thing to do, but as a business owner, you have to take note of your legal rights. Do you need to copyright it?
It’s essential…
Most of the time, your primary logo isn't flexible enough for different purposes. While it might work well on your website, it might not be suitable for your social media profile. Many brands solve this issue by creating different variations of their logo.
What is a logo variation?
Logo variation is an alternative or reorganised…
Ever walk down a long supermarket aisle, overwhelmed by tons of similar products but different brands? How about choosing a product that does not require much thinking? There is something in the packaging that either attracts you or becomes invisible to you. It is called a logo.
On the marketing side, grabbing attention and having…