Web analytics cover various metrics essential for advertisers. One of those metrics is bounce rate. When a visitor bounces off your website, they abandon it without making any necessary interactions. A visitor who lands on your site but doesn’t navigate to another page, subscribe to an email newsletter or click on a CTA contributes to…
Source: Freepik
You managed to drive immense amounts of traffic to your website; now what? Now you should move to the next step — conversion. There are many ways you can increase the number of your customers. However, only one of them can drive your conversions regardless of your business or marketing goals. Did you…