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Digital Marketing Trends for 2024

MarketingJanuary 30, 2024780Views 0Likes 0Comments

If one thing is true for digital marketing, it's that it constantly evolves. As a matter of fact, every year brings new and upgraded trends to the industry. 2024 promises to take technology and creativity to the next level. While there have been certain developments in various areas of digital marketing practices, we've managed to…

B2B Social Media Marketing Strategies in 2024

Marketing, Social MediaJanuary 5, 2024846Views 0Likes 0Comments

Did you know? 90% of consumers buy from a brand that they follow on social media. For B2B, social media also takes part in their decision-making decisions - whether for purchase or collaboration. What you do on your social media page can affect how people or other businesses feel about your brand. Businesses are all…

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3 Google Analytics Reports Worth Knowing

Marketing, SEODecember 23, 2023758Views 0Likes 0Comments

Digital marketers spend most of their time devising PPC and SEO strategies. To ensure they achieve their goals, they must collect and analyse relevant data. That's why most consider Google Analytics their best friend. It offers a wide understanding of different aspects and metrics crucial for their strategic decisions. You can find different kinds of…

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Marketing Strategies for Gen Z Consumers

MarketingDecember 15, 2023747Views 0Likes 0Comments

Whether you have established your brand or just starting up, you have to continually update your marketing strategies. Marketing trends are evolving, and new generations begin to be our next target consumers. In recent years, Gen Z, the people born between 1997 to 2012, has taken centre stage as a major consumer group. Gen Z…

Close-up of young woman with shopping bags using her mobile phone while doing shopping during black friday in the mall

Effective Marketing Strategies for Black Friday

MarketingNovember 10, 2023517Views 0Likes 0Comments

Do you know why the last quarter of the year is the most lucrative one in terms of sales? It is because of Black Friday and Cyber Monday. From Friday to Monday, eCommerce businesses put all their effort into marketing and maximizing their sales. At these two big shopping events, businesses offer significant discounts, promotions,…

Happy creative marketing team working on new business project in office.

In-House vs. Agency: Who to Hire Next For Your Marketing Campaign

MarketingNovember 5, 2023694Views 0Likes 0Comments

Marketing is a broad industry, and carrying all the workload can take a toll on you. If you have grown in your business, it is also a great call to scale up and delegate your marketing campaigns. The question is, which is best? Should you hire an in-house team member or work with an agency?…

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Digital Marketing Trends for 2024

3 Google Analytics Reports Worth Knowing

Marketing Strategies for Gen Z Consumers

Effective Marketing Strategies for Black Friday

In-House vs. Agency: Who to Hire Next For Your Marketing Campaign

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