As business owners, we sometimes get amazed and curious about how brands get viral online. And when something goes viral, we often try to copy what they've done. However, as a brand, one thing that stands out is being authentic. It's difficult to mimic something that your brand isn't about. Brands that connect with people…

Building a strong brand goes beyond just having a great product; it’s about making a lasting impression that connects with your audience. Running a brand campaign is essential to create a memorable identity and build trust. A brand campaign is a strategic effort designed to showcase a company’s values, vision, and personality. While marketing usually…