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You managed to drive immense amounts of traffic to your website; now what? Now you should move to the next step — conversion. There are many ways you can increase the number of your customers. However, only one of them can drive your conversions regardless of your business or marketing goals. Did you…
Social media is a channel that almost all businesses use to reach out to their audience. And for sure, your competitors will be there too. So, aside from regularly posting content on your social media accounts, it is necessary to implement strategies that will make you stand out among them.
Major companies allow agencies like…
According to the latest statistics, 51% of companies are automating their marketing efforts. Also, 63% of them have been outperforming their rivals thanks to marketing automation software. These aren't the only benefits the advanced tools have been bringing to companies. However, the number of companies leveraging automation could be higher if businesses had the means…
If they want to prosper, businesses have to familiarize themselves with available technologies. Apart from that, they have to be flexible to respond to emerging customer needs. With technological advancements, new ways for exchanging products, services, and information are arising. One of them is e-commerce. It experienced a sales growth of 50% during the pandemic…
If you’re a blogger, content creator, or marketer, you’re familiar with the importance of guest-blogging. However, blog owners might have turned you down a few times for different reasons. For example, your pitch probably wasn’t good enough, or the site choice was wrong. To make sure you get the chance to guest blog, read the…
Conversion rate optimisation is another important term in the digital marketing book. It refers to a process of improving your website, aiming to increase leads and convince them to take the desired action. The action can be anything — making a sale or signing up for a newsletter. Most marketing professionals are looking for ways…