Chances are your business has undergone significant changes over the last couple of months thanks to the COVID-19 pandemic. The business may have expanded, the target audience’s behavior and patterns…
Whether we like to admit it or not — social media has become an important part of our lives. They are no longer solely used for connecting and communicating. Now,…
Digital marketing specialists have been debating for a while now on whether social media affects search engine optimization (SEO), and if so, to which extent. The majority of them claim…
Search Engine Optimization (SEO) — everyone must have heard of this term at some point in their life. For those who haven’t, SEO covers all practices and techniques used to…
Community management is one of the most important parts of a social media marketing strategy. It is the process of establishing an authentic community around your brand with your customers,…
No matter what industry your business belongs to, chances are it is a highly competitive one. The goal of every company is to maximise their investment returns. The same goes…
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