Your target market is an emotional being. Apart from the love of acquiring material things, they crave experience. That’s why people appreciate brands more when they sell well-executed brand experiences. …
Maybe you’re wondering why the number of followers and engagement on your social media pages has not increased even though you’ve been active for years. The fact is, posting consistently…
Statistics show more than 6 billion people worldwide use smartphones and mobile devices. Mobile devices aren’t just a part of our society but also a part of the digital marketing…
When people discuss social media, they always mention Facebook, Instagram, and Twitter. However, one impressive network always remains forgotten — Pinterest. While all users can access it, it suits different…
Marketers are always on the lookout for effective and new ways to promote brands on social media. Most of them think they’re familiar with all the perks Facebook provides. However,…
A recent study on video marketing has revealed that videos have helped 90% of marketers boost their traffic. Also, they’ve managed to raise brand awareness, which ultimately helped generate leads.…