Increasing your online presence is one of the goals of businesses nowadays. Both startups and established companies create their social media accounts to reach out to their target market and allot more marketing expenses than traditional strategies. And to keep up with the fast-paced social media world, they have to spend time and energy creating…
Influencer marketing is a form of social media marketing involving endorsers and influencers with many followers. It is an effective strategy to help you expand your target reach. Various influencers on platforms like Instagram and Tiktok create reels or live videos to promote a certain product sponsored by a brand. Positive reviews from them promote…
Facebook, YouTube, WhatsApp, Instagram, WeChat, and TikTok - are the top 6 social media sites of 2022 based on their monthly active users. You might think posting content on each of these platforms would give your business more opportunities to grow its reach and sales. However, if you have the resources to do so, you…
Social media is a channel that almost all businesses use to reach out to their audience. And for sure, your competitors will be there too. So, aside from regularly posting content on your social media accounts, it is necessary to implement strategies that will make you stand out among them.
Major companies allow agencies like…
Do you know what the most downloaded app was in 2021? It was TikTok. Although it's one of the youngest social media platforms, its statistics and results are impressive. It has over 1 billion active users. While you may think it's an online place for challenges or jokes, it's actually more than that. Businesses can…
Believe it or not, 2021 is drawing to a close. Things haven't yet gone back to normal, but at least there are no lockdowns and travel bans like the year before. As the countdown to the New Year begins, it's time to look back at some of the most valuable lessons social media marketing has…