Many social media marketers and content creators find old content a treasure. Some try to update information based or add value to it. Others do this to implement a new strategy or give underperforming posts a fresh look. Apart from this, old content helps them create a new one without having to research new topics.…
Hiring a content marketing agency is never an easy job. That's because there are too many of them, which makes the selection process much more difficult. Also, they cost money, and the agency has to suit the brand's marketing efforts. Most marketers want to know how to narrow down the agencies and choose the most…
By now, all digital marketers have become aware that social media has more than one purpose. Apart from being used for communication with friends and family, they can also be used for marketing campaigns. Currently, the hottest social platform for marketing purposes is, without a doubt, Instagram. What started as a creative and visual outlet…
Social media marketing is so much more than marketing your brand on networks, such as Facebook, Twitter, and Instagram. Now you can expand the strategy to include LinkedIn for more effective results. But, unfortunately, even the most experienced marketers have primarily neglected this social network. It is a shame, given its many benefits. Hence, continue…
We may or may not be aware, but visuals create a big impact on social media marketing. Every published content with relevant images gets 94% more views compared to text-only content. It creates more engagement and catches the attention of your target audience on social media. As a result, the demand for high-quality images is…
Live streaming has been one of the most popular strategies most businesses do nowadays. Both small and big enterprises are maximizing this social media feature. Aside from creating videos and editing photos to catch the attention of your target market, streaming a live video is another excellent way to interact with them. This will allow…