Anyone can be on social media. Thus, any business - big or small, legitimate or not, can be on various platforms as well. For your business to stand out from your competitors, you have to know the basic social media etiquette and apply it to your accounts. Social media etiquette is the guidelines businesses and…
Social media is a channel that almost all businesses use to reach out to their audience. And for sure, your competitors will be there too. So, aside from regularly posting content on your social media accounts, it is necessary to implement strategies that will make you stand out among them.
Major companies allow agencies like…
In 2020, when people are required to stay at home, TikTok paved its way to being one of the most popular apps in the world. Their short videos have been their best feature that inspired other apps to adapt to them too.
Now, Instagram's reel is becoming the fastest-growing feature worldwide. It has also provided…
Do you know what the most downloaded app was in 2021? It was TikTok. Although it's one of the youngest social media platforms, its statistics and results are impressive. It has over 1 billion active users. While you may think it's an online place for challenges or jokes, it's actually more than that. Businesses can…
As you go through your business journey, you may have considered changing something about your brand. For example, maybe you got tired of your logo's appearance or wanted to change your colour palette from neutral to brighter ones. Likewise, businesses, whether it has been running for decades or just started a year ago, may have…
What's the first thing you notice when it comes to visual content on Instagram? Like many, the caption beneath the post catches your eye. The shared photo, reel, or video isn't complete unless an equally impressive caption follows it.
From a marketer's or brand's perspective, captioning posts on this social network is a piece of…
