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How to Use TikTok for Business

Social MediaJune 9, 2022717Views 0Likes 0Comments

Do you know what the most downloaded app was in 2021? It was TikTok. Although it's one of the youngest social media platforms, its statistics and results are impressive. It has over 1 billion active users. While you may think it's an online place for challenges or jokes, it's actually more than that. Businesses can…

How To Execute a Successful Rebrand on Social Media

Branding, Social MediaMay 21, 2022866Views 0Likes 0Comments

As you go through your business journey, you may have considered changing something about your brand. For example, maybe you got tired of your logo's appearance or wanted to change your colour palette from neutral to brighter ones. Likewise, businesses, whether it has been running for decades or just started a year ago, may have…

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How to Caption Instagram Posts

content, Social MediaApril 10, 20221KViews 0Likes 0Comments

What's the first thing you notice when it comes to visual content on Instagram? Like many, the caption beneath the post catches your eye. The shared photo, reel, or video isn't complete unless an equally impressive caption follows it. From a marketer's or brand's perspective, captioning posts on this social network is a piece of…

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Essential Social Media Algorithms

Social Media, StrategyMarch 9, 20221KViews 0Likes 0Comments

No matter what you do, you can't seem to get the content to your audience. So what else can you do than blame it all on the social media algorithms? It appears as though they're conspiring against you, but they aren't. It's the opposite. Their sole purpose is to provide an authentic and personalised experience…

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3 Ways to Drive Traffic with YouTube Live

content, Social MediaNovember 29, 2021879Views 0Likes 0Comments

Connecting with the audience is important for every marketer. Once connected, they’re on the path to building trust, which ultimately leads to customer engagement and repeated purchases. Today, there are numerous ways for marketers to connect with their audience more than ever before. Social media networks such as Instagram, Facebook, Twitter, TikTok are just some.…

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What has Social Media Marketing taught Us in 2021?

Marketing, Social MediaNovember 8, 2021823Views 0Likes 0Comments

Believe it or not, 2021 is drawing to a close. Things haven't yet gone back to normal, but at least there are no lockdowns and travel bans like the year before. As the countdown to the New Year begins, it's time to look back at some of the most valuable lessons social media marketing has…

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