By now, all digital marketers have become aware that social media has more than one purpose. Apart from being used for communication with friends and family, they can also be used for marketing campaigns. Currently, the hottest social platform for marketing purposes is, without a doubt, Instagram. What started as a creative and visual outlet…
Social media marketing is so much more than marketing your brand on networks, such as Facebook, Twitter, and Instagram. Now you can expand the strategy to include LinkedIn for more effective results. But, unfortunately, even the most experienced marketers have primarily neglected this social network. It is a shame, given its many benefits. Hence, continue…
Live streaming has been one of the most popular strategies most businesses do nowadays. Both small and big enterprises are maximizing this social media feature. Aside from creating videos and editing photos to catch the attention of your target market, streaming a live video is another excellent way to interact with them. This will allow…
Challenging is the right word to describe the job of a social media manager. There are several issues they need to attend to and find a workaround for it. Many things could go wrong if they lack experience-based knowledge about the industry. If you plan to become a social media manager or want to hire…
Even though increasing leads organically has more benefits, marketers still go for paying for the prospects. The thing is, organic leads may be free, but attracting them demands too much time and effort rarely anyone is willing to put in. Still, more experienced digital marketers like to combine the two for greater effectiveness. Social networks…
With the advancement of technology and social media, creating an account and using every platform gets easier. Aside from allowing you to create a personal account, some platforms offer an option for you to create a business account that would make your branding and marketing efforts much easier.
However, there are still businesses that can’t…