If they want to prosper, businesses have to familiarize themselves with available technologies. Apart from that, they have to be flexible to respond to emerging customer needs. With technological advancements, new ways for exchanging products, services, and information are arising. One of them is e-commerce. It experienced a sales growth of 50% during the pandemic…
As you go through your business journey, you may have considered changing something about your brand. For example, maybe you got tired of your logo's appearance or wanted to change your colour palette from neutral to brighter ones. Likewise, businesses, whether it has been running for decades or just started a year ago, may have…
Everyone loves variety. So does your target market. That's why it is crucial to bring out different types of content for them to enjoy. Whether it is a Facebook post, Instagram story, or a TikTok reel, making sure that every piece of content provides an appeal to your audience is vital. Here at Reach More…
If you’re a blogger, content creator, or marketer, you’re familiar with the importance of guest-blogging. However, blog owners might have turned you down a few times for different reasons. For example, your pitch probably wasn’t good enough, or the site choice was wrong. To make sure you get the chance to guest blog, read the…
What's the first thing you notice when it comes to visual content on Instagram? Like many, the caption beneath the post catches your eye. The shared photo, reel, or video isn't complete unless an equally impressive caption follows it.
From a marketer's or brand's perspective, captioning posts on this social network is a piece of…
Conversion rate optimisation is another important term in the digital marketing book. It refers to a process of improving your website, aiming to increase leads and convince them to take the desired action. The action can be anything — making a sale or signing up for a newsletter. Most marketing professionals are looking for ways…