Inbound marketing strategies change overnight. No wonder it is becoming harder and harder to keep track of all the changes and stay competitive on the market. Any business wishing to evolve has to drive traffic, generate and convert leads. Not all of them have generous budgets to spend on paid ads and expensive campaigns. To…
Is your brand growing as fast as you want it to? If the answer is no, chances are it doesn’t have an active Twitter account. Twitter is one of those social networks with massive and diverse audiences. This is why it is a perfect network for social media marketing. Tweets likes and retweets also help…
The general idea of copywriting is to persuade your reader or audience to perform your call of action through writing a sales copy. This is similar to writing social media posts for your business. You don’t just post to say what you want to say or just to have something to post.
Whatever you say…
In the social media realm where people can freely express their opinions and perspective about anything, have you ever wondered how your audience thinks about your brand, not to mention how they feel about the products and services you are marketing online? If you plan to sustain your online business and marketing campaign, your answer…
As a marketer, you should know how big of a role Search Engine Optimization plays in SERP rankings. By now. To rank highly in search engine results, you should try out different SEO techniques that will adjust your website’s content to satisfy the algorithm's criteria. However, what you should also know is that the criteria…
In the wake of the pandemic, social media marketing has proved to be a lifesaver for most businesses and users around the world. Entrepreneurs have been relying on various social networks to stay afloat during the crisis. Meanwhile, users have taken advantage of social media to stay entertained and connected with their family, friends, and…