By now, all digital marketers have become aware that social media has more than one purpose. Apart from being used for communication with friends and family, they can also be used for marketing campaigns. Currently, the hottest social platform for marketing purposes is, without a doubt, Instagram. What started as a creative and visual outlet…
Social media marketing is so much more than marketing your brand on networks, such as Facebook, Twitter, and Instagram. Now you can expand the strategy to include LinkedIn for more effective results. But, unfortunately, even the most experienced marketers have primarily neglected this social network. It is a shame, given its many benefits. Hence, continue…
We may or may not be aware, but visuals create a big impact on social media marketing. Every published content with relevant images gets 94% more views compared to text-only content. It creates more engagement and catches the attention of your target audience on social media. As a result, the demand for high-quality images is…
Live streaming has been one of the most popular strategies most businesses do nowadays. Both small and big enterprises are maximizing this social media feature. Aside from creating videos and editing photos to catch the attention of your target market, streaming a live video is another excellent way to interact with them. This will allow…
I'm lovin' it. Just Do It. It gives you wings. Expect more pay less. These are some of the catchiest slogans of all time. McDonald's, Nike, Red Bull, and Target certainly know how to develop a catchphrase that resonates and sticks with their selected audiences for a long time. The real question is — Does…
Do you know what every blogger’s dream is? Every blogger dreams of seeing their blog rank as high as possible in search engine results. Why search engine rankings matter so much? The reasons are many. Firstly, it raises awareness which helps drive the traffic to the blog. Then, the blog becomes recognized as the expert…
