The general idea of copywriting is to persuade your reader or audience to perform your call of action through writing a sales copy. This is similar to writing social media posts for your business. You don’t just post to say what you want to say or just to have something to post.
Whatever you say…
In the social media realm where people can freely express their opinions and perspective about anything, have you ever wondered how your audience thinks about your brand, not to mention how they feel about the products and services you are marketing online? If you plan to sustain your online business and marketing campaign, your answer…
In the second half of the year 2020, Facebook’s messenger app merged with Instagram chat. This may have made you think of creating an account for Instagram. Your business may want to expand your audience and engagement but has no idea whether to explore Instagram marketing or not.
Truth is, you may find a lot…
The path to a successful social media marketing strategy is never easy. There are a lot of pieces to put together such as identifying your goals and audience, the best platforms and tools to use, the most suitable contents to post, and many other things. However, it is not impossible. When you look online, it…
Many top businesses are allocating bigger resources toward social media campaigns. This is because social media is now the best place to advertise their products and services, establish themselves as industry leaders, and connect with their customers. It takes time to develop an efficient and consistent social media strategy. It will never be an overnight…
Every social media manager would want to know if their strategy is working or not so they can improve and make adjustments if necessary. Social media metrics lets you determine the ROI of your social media campaign. This is where you measure your marketing efforts. However, not all metrics are important for your social media…