We may or may not be aware, but visuals create a big impact on social media marketing. Every published content with relevant images gets 94% more views compared to text-only content. It creates more engagement and catches the attention of your target audience on social media. As a result, the demand for high-quality images is…
This is not for those who are eyeing to be a content marketer but for those who are planning to hire one for their business. Why would you have a lot of a budget for a content marketer, and how would he or she help your marketing campaign achieve its goals? For you to make…
Thought leadership is about sharing ideas, facts, and opinions to educate people. This approach is also used as a marketing strategy by businesses to demonstrate their authority in the industry. One of the most effective channels to produce thought leadership content is through videos. Practical advice and tips, interview and webinar clips, keynote speeches, and…
Nowadays,copywriting services are considered essential for any online marketer. Their job's primary purpose is to write copies that connect with their readers while describing a product or services and ultimately convince them to purchase it.
Unfortunately, there are still businesses that think copywriting is an easy job. They would make a wordplay around their marketing…
In a digital world where artificial intelligence, reels, and chatbots are the talk of the town, email seems to be a thing of the past. Still, marketers shouldn’t write off emails just yet. This form of marketing is still one of the best ways to build and promote any business. Now you may ask, why?…
YouTube has always been one of the top social media platforms people are using nowadays. Some are dependent on it for leisure and others for business purposes. Businesses use YouTube for branding, reach, engagement, conversion, and many other things. In fact, it is being used as a place to showcase a business through product reviews…